This weeks Science Saturday is a both educational and a little quirky. I wanted to share with you some of the humorously clever adverts Science World have launched, across the city of Vancouver.
They teamed up with Rethink Canada to produce a number of ads for their “We Can Explain” and “Now you Know” campaigns. The goal of these campaigns was to both increase awareness of and introduce their “personality” to their local community, engaging the general public with science in a way that is both thought-provoking and fun.
I think they managed to achieve what they set out to do 🙂