Having lived in the Netherlands for a number of years, one of the things which was always amusing to observe, was the awe that many Americans had with the shear number of bikes whizzing through the streets, and something that astonished them even more was the fact that nobody wore a helmet, and that very few people had witnessed any serious accident.
This is probably in part, due to the fact that drivers in the city centres are overly cautious about cyclists, as the cyclists always have right of way….even when they don’t, and also the fact that the entire country is criss-crossed with bike lanes, giving cyclists a safety buffer zone from the motorists.
BUT, there’s probably a case to be made for wearing a helmet anyway for those “Just In Case” moments. But the problem some people have with helmets is that a) the make you look like an utter dork, and b) they are some times comfortable to wear, especially at winter when wearing a woolly hat.
So along came these Swedish ladies who’ve only gone and invented an INVISIBLE HELMET. “Invisible?” I hear you ask. Yup. And I’m not going to spoil it by telling you how they did it. You should really watch the video below, all the way to the end, before it all begins to make sense.